Integrated Brand Marketing and Measuring Returns
by Philip J. Kitchen
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Publisher: | Palgrave Macmillan |
Published In: | 01-Aug-2010 |
ISBN-10: | 0230577342 |
ISBN-13: | 9780230577343 |
Binding Type: | Hardback |
Weight: | 0.97 lbs |
Pages: | pp. 200, 447:B&W 5.5 x 8.5 in or 216 x 140 mm (Demy 8vo) Case Laminate on White w/Matte L |
The Title "Integrated Brand Marketing and Measuring Returns " is written by Philip J. Kitchen. This book was published in the year 2010. The ISBN number 0230577342|9780230577343 is assigned to the Hardback version of this title. The publisher of this title is Palgrave Macmillan. Integrated Brand Marketing and Measuring Returns is currently Available with us.