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Strategic Brand Management Measuring and Managing Brand Equity

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Strategic Brand Management Measuring and Managing Brand Equity,8171394116,9788171394111

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Book Information

Publisher:Jnanada Prakashan
Published In:2010
ISBN-10:8171394116
ISBN-13:9788171394111
Binding Type:Hardback
Weight:1.23 lbs
Pages:pp. vi + 353, Illus.

The Title "Strategic Brand Management Measuring and Managing Brand Equity" is written by Uttam Kumar Singh. This book was published in the year 2010. The ISBN number 8171394116|9788171394111 is assigned to the Hardback version of this title. This book has total of pp. vi + 353 (Pages). The publisher of this title is Jnanada Prakashan (P&D). Strategic Brand Management Measuring and Managing Brand Equity is currently Available with us.

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