Measuring Advertising Effectiveness
by William D. Wells
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| Publisher: | Taylor & Francis Group |
| Published In: | 01-May-1997 |
| ISBN-10: | 0805819010 |
| ISBN-13: | 9780805819014 |
| Binding Type: | Hardback |
| Weight: | 1.77 lbs |
| Pages: | pp. 424 |
The Title "Measuring Advertising Effectiveness 0" is written by William D. Wells. This book was published in the year 1997. The ISBN number 0805819010|9780805819014 is assigned to the Hardback version of this title. The book displayed here is a 0 edition. This book has total of pp. 424 (Pages). The publisher of this title is Taylor & Francis Group. We have about 157521 other great books from this publisher.