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Pictorial Metaphor in Advertising

Understanding Consumer Decision Making The Means-End Approach to Marketing and Advertising Strategy,0805817301,9780805817300
10 %

Understanding Consumer De ...

Thomas J. Reyno ...

List Price: $ 145.00

Our Price: $ 130.16

Buy This Book: Studies in Advertising and Consumption (Communication & Media),0415141311,9780415141314

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Mica Nava, Andr ...

Our Price: $ 176.21

Advertising as Communication,0415027810,9780415027816

Advertising as Communicat ...

Gillian Dyer

Our Price: $ 61.18

Relationship Marketing in Professional Services A Study of Agency-Client Dynamics in the Advertising Sector,0415146070,9780415146074
11 %

Relationship Marketing in ...

Aino Halinen

List Price: $ 270.00

Our Price: $ 240.60

The Discourse of Advertising,0415234557,9780415234559

The Discourse of Advertis ...

Guy Cook

Our Price: $ 56.92

Why Are Our Pictures Puzzles?: On the Modern Origins of Pictorial Complexity,0415919428,9780415919425
6 %

Why Are Our Pictures Puzz ...

James Elkins

List Price: $ 39.95

Our Price: $ 37.49

The Consumerist Manifesto Advertising in Postmodern Times,0415046203,9780415046206

The Consumerist Manifesto ...

Martin Davidson ...

Our Price: $ 58.99

Deceptive Advertising Behavioral Study of a Legal Concept,0805806490,9780805806496

Deceptive Advertising Beh ...

Jef I. Richards ...

Our Price: $ 195.99

Constructing Early Christian Families Family as Social Reality and Metaphor,0415146399,9780415146395

Constructing Early Christ ...

Halvor Moxnes, ...

Our Price: $ 59.99

Closet Space Geographies of Metaphor from the Body to the Globe,0415187656,9780415187657

Closet Space Geographies ...

Michael P. Brow ...

Our Price: $ 71.73

Advertising and Consumer Citizenship: Gender, Images and Rights (Transformations),0415223237,9780415223232
6 %

Advertising and Consumer ...

 

List Price: $ 206.00

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Negative Political Advertising Coming of Age,0805808345,9780805808346

Negative Political Advert ...

Karen S. Johnso ...

Our Price: $ 188.78

The Codes of Advertising Fetishism and the Political Economy of Meaning in the Consumer Society,041590353X,9780415903530

The Codes of Advertising ...

Sut Shally, Sut ...

Our Price: $ 61.71

Buy This Book: Studies in Advertising and Consumption (Communication & Media),041514132X,9780415141321

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Mica Nava, Andr ...

Our Price: $ 66.50

Advertising International,0415050642,9780415050647
8 %

Advertising International

Armand Mattelar ...

List Price: $ 48.95

Our Price: $ 44.98