Persuasion in Advertising

Advertising as Communicat ...

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The Language of Advertisi ...

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Negotiation in Internatio ...

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Relationship Marketing in ...

Aino Halinen

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Persuasion Greek Rhetoric ...

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The Discourse of Advertis ...

Guy Cook

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Understanding Consumer De ...

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Negative Political Advert ...

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The Consumerist Manifesto ...

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Mica Nava, Andr ...

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Persuasion Greek Rhetoric ...

I. Worthington, ...

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Pictorial Metaphor in Adv ...

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Attitudes and Persuasion ...

Philip Erwin

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Learning and Persuasion i ...

Ernst Ralf Hint ...

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Marketing Moderninty Ital ...

Adam Arvidsson

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The Codes of Advertising ...

Sut Shally, Sut ...

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Advertising and Consumer ...

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The Language of Advertisi ...

Angela Goddard

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Advertising International

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