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Innovation and Marketing in the Video Game Industry Avoiding the Performance Trap

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Innovation and Marketing in the Video Game Industry Avoiding the Performance Trap,0566091674,9780566091674

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Book Information

Publisher:Ashgate Publishing Company
Published In:2010
ISBN-10:0566091674
ISBN-13:9780566091674
Binding Type:Hardback
Weight:1.85 lbs
Pages:pp. 280, 2 Illus.

The Title "Innovation and Marketing in the Video Game Industry: Avoiding the Performance Trap" is written by David Wesley . This book was published in the year 2010. The ISBN number 0566091674|9780566091674 is assigned to the Hardback version of this title. The publisher of this title is Ashgate Publishing Company. We have about 18682 other great books from this publisher. Innovation and Marketing in the Video Game Industry: Avoiding the Performance Trap is currently Available with us.

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